Full Name
H Nieto-Friga
Business or Org Name
SupplyChange
Title
CEO
Speaker Bio
Heather “H” Nieto-Friga is the founder of SupplyChange, a social impact firm operating in California and New York that empowers underserved producers by building resilient, regional supply chains for institutional foodservice. SupplyChange has helped BIPOC, family-owned, and regenerative farmers achieve sales to numerous institutional and corporate buyers including tech companies (Google, LinkedIn, PayPal, Broadcom), hospitals (Kaiser Permanente, public health systems), higher ed (the University of California system, private colleges), K12 schools, and many Sodexo and Aramark accounts across 8 states.

With a rich and diverse background in food systems, H’s experience spans food justice organizing, farm-to-school and farm-to-institution initiatives, local government programs, and private sector procurement leadership. This eclectic expertise reflects her deep curiosity about dismantling hidden systems of power and driving transformative change. Proudly queer and half-Mexican, H lives in upstate New York with her wife, Madeleine, and their puppy, Xochi.
H Nieto-Friga